How to Interview an Investor

15
Jul

tech-data-room.net/top-5-questions-to-ask-an-investor

As entrepreneurs, we frequently think about how we can prepare for an interview with investors: getting the business plan ready and ensuring that financial documents are in order, and preparing the main points of our pitch deck. But, the conversation with an investor should be a two-way conversation. The questions that you ask an investor will tell you a great deal about their process and expectations of working with startups.

Standard Questions for Investors

Investors want to know whether you are aware of the fundamentals of your business model and how you perceive the market opportunities for your business. They’ll also want to know how you are planning for growth, which metrics are important to you most, and how you will bring value to their investment. Your answers to these fundamental questions will provide a foundation for a deeper discussion later on in the interview.

Questions about Firms and Processes

Doing your research on investors and their investment strategies before you meet with them is crucial. This will help you tailor your approach to their needs and increase the chances of they making a positive decision about investing in your business. Knowing what investors look for in terms of returns and typical timeframes for deals will help you meet their goals. You can also gain insight into the founders’ approach by learning how they’ve handled turbulence within their portfolio companies.

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